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KPIs as the key to more performance

Do you ever get the feeling that you could achieve your corporate goals so much quicker if every was pulling in the same direction? Or know the situation when everyone is working flat out yet the overall performance leaves much to be desired? Typical reactions

How to drive Marketing & Sales Performance in 2021

Marketing’s evolutionary course is sometimes bizarre. Isn’t it fascinating to know that the digital marketing transformation happening now returns in a way to the principles last valid when media marketing could hardly take place – namely before industrialization? As a matter of fact, modern, customer-focused